Convio and Pursuant Team to Deliver Software and Services to Faith-based Nonprofits and Ministries

Austin, Texas (August 11, 2010) —

Convio (Nasdaq: CNVO), a leading provider of on-demand constituent engagement solutions for nonprofit organizations, today announced the company has entered into a preferred partnership agreement with Dallas-based Pursuant Group to better serve Christian, faith-based nonprofit ministries with leading technology, fundraising  and marketing communications services.

“Pursuant Group has developed a leadership position for helping faith-based organizations deliver fundraising and marketing communications results,” said Fred Waugh, vice president, Alliances for Convio. “Pursuant will combine their deep domain expertise and experience to help expand the reach of our industry-leading software to ministries that are embracing the Internet and other technologies to reach, inspire and move people to engage with them in their mission.” 

Pursuant will provide clients with site deployment, online production and campaign strategy services that drive results using Convio online marketing and fundraising suite and Common Ground CRM. Pursuant provides a combination of high-level strategy, online campaign management and day-to-day administration; all integrated with the nonprofit's offline channels to achieve sustained growth in supporters and contributions. Their expertise in the Convio platform brings the client a valuable combination of technology and strategy. As part of the relationship, Pursuant has also become an Authorized Convio Solution Provider.

“We are excited about the opportunity to combine our proven strategic consulting services with Convio’s powerful software to help our ministry clients reach and inspire people to engage in fulfillment of their various missions as well as raise money to support their success,” said Matt Frazier, CEO and Founder, Pursuant Group.

About The Pursuant Group
The Pursuant Group is a family of companies all with one common purpose: serving nonprofits and helping them achieve their greatest potential. These companies include Pursuant Agency, Ketchum Fundraising Services, RSI Church Stewardship and Pursuant Sports. Pursuant is a full-service fundraising and marketing communications organization that serves nonprofit clients across the entire donor pyramid. From social media constituent outreach through capital campaign counsel, we've served more than 20,000 organizations and helped our clients raise over $20 billion through capital campaigns, managed major giving services and interactive fundraising campaigns.

Based in Dallas, The Pursuant Group has over 140 employees and continues to build upon its reputation as the premier fundraising consultancy. Founded in 2001, Pursuant is still true to its roots as an innovative agency that leverages the Internet, rich media and donor data to create high-impact campaigns. Over the years, Pursuant's services have expanded to include direct response fundraising, branding and positioning, emerging media and comprehensive fundraising counsel. Through a relentless pursuit of innovation in the fundraising world coupled with key acquisitions, The Pursuant Group is uniquely positioned among fundraising agencies and consultancies to serve a variety of needs across the entire donor spectrum. For more information, visit pursuantgroup.com.

Press Contact:
Karoline McLaughlin
Director, Corporate Communications
Convio, Inc.
kmclaughlin@convio.com
512-652-7865