Nov/Dec 2008 Helping nonprofits build enduring constituent relationships through the Internet



Dear nonprofit professional,

Today's economic situation offers an undeniable opportunity to reevaluate the way you reach, engage and manage people to support your mission. Now is the time to use innovation, creativity and technology to run your organization more efficiently and effectively.

In this issue, you'll learn how to build stronger relationships, how to grow your web traffic and increase conversion, and what technology choices are available to help turn ideas into reality. You'll also hear from guest writer Holly Ross, Executive Director of NTEN, as she shares insight into an investment you can't afford not to make. And, finally, a reason for optimism: Learn about the more than 89.5 million Americans who plan to donate online to charity this holiday season and what you can do now to get your share.

Regards,

Gene Austin
Chief Executive Officer, Convio

ONLINE, ON TARGET
Strengthening Your Online Presence: Now is the Time
By Vinay Bhagat, Founder and Chief Strategy Officer, Convio
The urgency of rethinking the fundraising model in challenging economic times.
ASK THE EXPERT: YOUR QUESTIONS, ANSWERED
Why is Growing Your Web Traffic and Increasing Conversion More Important Than Ever?
Answer by Stephen O'Keefe, Project Manager, Convio
Understanding where your website traffic is coming from and measuring your return on investment is critical to help you make future marketing decisions.
GUEST PERSPECTIVE
Security: An Investment Your Nonprofit Can't Afford Not to Make
By Holly Ross, Executive Director, NTEN
A look at the moral and legal obligations related to data security.
NEW FROM CONVIO
Leveraging Today's Tools to Jumpstart Next Year's Success
By Meg Murphy, Director, Product Marketing, Convio
Take a look back at the applications and services introduced in 2008 that can help you reach, inspire and manage more people in 2009.
HOLIDAY EXTRA
$3 Billion is a Click Away — Complimentary Report
A new study by Convio and JupiterResearch uncovered over $3 billion in planned consumer giving this holiday season. Learn why, where and how consumers are giving — and how you can get ahead this holiday season — with this complimentary report and online holiday fundraising playbook.    
INFRASTRUCTURE UPDATE
Convio Completes SAS 70 Certification Without Exceptions  
Convio has successfully completed the Statement on Auditing Standards No. 70 (SAS 70) Type II audit, representing that the company has effective controls in place related to its physical security, computer operations and data communications.  
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Complimentary Paper
In uncertain economic times, new research shows online engagement is more critical than ever. Learn what you can do now to make the holiday giving season more successful.  
Holiday Campaigns That Work
Attend this complimentary on-demand webinar and in less than 30 minutes, learn the five proven steps to creating an effective holiday/year-end campaign.  
Featured Convio Partner
Beaconfire Consulting integrates compelling vision, clever ideas, creative design, and leading-edge Internet technologies to help you produce websites and online campaigns that shine.
Nonprofit News
Charities hurting
The Albany Herald
Nov 3, 2008
Convio News
Convio Events
Visit Convio at these events:
DMA 2009 Washington Nonprofit Conference
Washington, DC
Jan 29 - 30, 2009
About Convio Connection
Convio Connection is a bimonthly newsletter for nonprofits on how to attract constituents, drive action and build loyalty through online relationship management. Read past issues.

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