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Online Fundraising Resources
Best practices guides for online fundraising
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Using the Internet to Raise Funds and Build Donor Relationships
From building a list of email addresses and developing donor relationships online to creating effective online fundraising campaigns and measuring online success, this guide will help you to develop online fundraising programs that get results. |
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Integrating Online Marketing (eCRM) with Direct Mail Fundraising This paper by Convio and StrategicOne, an integrated marketing analytics company, illustrates the powerful impact online communications and engagement can have on direct mail donors, regardless of whether they actually donate online. |
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From Online Stores to Online Relationships
Nonprofit organizations have the unique ability to not only use ecommerce for traditional online store sales, but also to take it further. With tips for planning and setting up an online store, and ideas for maximizing online store results, this guide will help you to implement a successful, ongoing ecommerce program that helps to support your organization's mission. |
On-demand Webinars on online fundraising
Improving Fundraising and Outreach Through Integrated Marketing and Data: Maximizing the Power of Convio and The Raiser's Edge
Find out how to supplement your offline donor data with data collected online with the real-time data integration between Convio's leading online solution and the nonprofit sector's most widely-used donor database, BlackBaud's The Raisers Edge®. Features Keith Heller, Principal, Heller Consulting. (60 mins)
11 Secrets to Successful Online Fundraising and Outreach
Discover how online tools are changing the way nonprofits interact with constituents to boost donations and improve outreach. (60 mins)
Featured articles on online fundraising
The following articles appeared in recent issues of Convio Connection, the free bimonthly newsletter for nonprofits on how to attract constituents, drive action, and build loyalty through online relationship management.
Lessons and Ideas to Replicate from Campaign '08
The 2008 candidates have propelled past tactics of online engagement and fundraising to even greater success. Take a cue from the top political campaign strategists and social networking online experts in how to leverage the Internet as a strategic relationship tool that is changing philanthropy, advocacy and politics.
Ask the Expert: How Can I Avoid Mistakes or Errors in Email Communications?
Ten Online Tools to Help Maximize your Constituents' Event Experience
As the Internet continues to evolve, old-fashioned, face-to-face conversations are being overwhelmed by Web 3.0 tools. Find out how to enhance, rather than replace, your conversations by maximizing the year-round event experience for your constituents.
Convio Go!™ Provides Essential Tools, Expertise for Resource-Constrained Nonprofits to Achieve Online Success
Some organizations don’t have the staff or know-how to begin using the Internet as a channel to engage constituents and raise funds. For these resource-constrained nonprofits, Convio Go!provides the essential tools and online expertise to help you grow your constituent base and increase donations.
Paul Anderson Youth Home Uses Integrated eCRM and Strategic Approach to Broaden its Reach and Impact
Since working with Convio, the Paul Anderson Youth Home (PAYH) has significantly expanded its reach, strengthened its brand and increased revenue by using a strategic, integrated eCRM approach.
Maximize the Online Opportunity with your High-Value Donors
New research reveals the online behaviors, experiences and expectations of high-value donors and the role the Internet plays in the giving process of these "wired wealthy" donors.
Using the Internet to Move the Potential Donor
Learn from a veteran major gift fundraiser and consultant how to use the Internet in an effective "moves management" strategy that moves your donor closer to making a gift while creating lasting relationships.
Integrated CRM Mobile Solutions Deliver Instant Information to Constituents' Mobile Devices
Learn how the first integrated CRM mobile solution can help your organization increase membership, deliver information, drive response rates and participation and synch up with your Convio data.
Integrated eCRM and Online Video Helps UNCF Increase Online Giving
