Online Strategy Clinic

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Overview

You know that the Internet is a critical link between you and your supporters. Many other organizations are having success, but how do you revive your online program that has flatlined or one that never really had a pulse? Join Convio in a city near you for this complimentary Online Strategy Clinic that will help you diagnose your online challenges and prescribe strategies that will help you drive results using the Internet.

At this session, we'll discuss your marketing objectives, show you how those translate into online strategies, and determine what specific tactics can help you drive results. You'll walk away with a workbook full of specific tactics that your organization can use right away.

Topics

The Online Strategy Clinic will cover a variety of topics, including:

Email acquisition techniques
Viral marketing as a growth strategy
Relationship pathways to create more value
Building an advanced profile
Advanced fundraising techniques

Testimonials

“We hear a lot about best practices for nonprofit marketing, but this workshop helped us get from the idea of the best practice to how it actually applied to us specifically.”
– Nicole Adair, former Marketing Manager, American Red Cross Mile High Chapter

Facilitator

Blake Groves, Convio Blake Groves, online constituent relationship management specialist with Convio, will facilitate this workshop. He'll share trends, statistics and demographics of online marketing within the nonprofit industry. He'll also share online best practices for constituent segmentation, communications vehicles, and targeted marketing strategies.