Topics: Develop a Strategy, Improve Email Marketing, Raise More Money, Set Up Events Online, Campaign Execution, Convio Go!, Email Marketing, Fundraising, Personal Events, Web Content Management
- Needed ability to accept tributes online
- Struggled to improve online events and activities due to limited staff
- Took online efforts to a new level with Convio Go!, including a year-end campaign that more than tripled revenue from the year prior
